Quando não há tradução, os cartões levam ao original publicado e mantêm seu idioma.
01Software e TI2017Idioma do artigo: English
In 2017 credit bureau Equifax revealed a breach exposing the personal data of about 147 million people. The cause was an unpatched software flaw it had failed.
Ler o caso ↗02Jurídico e compliance2018Idioma do artigo: English
In 2018 it emerged that a quiz app had harvested the data of up to 87 million Facebook users for political firm Cambridge Analytica. Facebook was fined $5.
Ler o caso ↗03Finanças e contabilidade2014Idioma do artigo: English
In 2014 the UK supermarket giant Tesco revealed it had overstated profits by £263 million, booking supplier payments early. The scandal brought criminal.
Ler o caso ↗04Produto e design2012Idioma do artigo: English
In 2012 Apple replaced Google Maps with its own, half-finished Maps. Wrong directions and missing cities forced a rare public apology from Tim Cook.
Ler o caso ↗05Marketing e marca1996Idioma do artigo: English
To win adult diners, McDonald's launched the upscale Arch Deluxe in 1996 with the biggest ad budget in fast-food history. It flopped; the chain lost $300M+.
Ler o caso ↗06Trading e investimento2021Idioma do artigo: English
Bill Hwang's family office bet big, leveraged, and concentrated — using swaps so no bank saw the whole picture. When it blew up in 2021, banks lost ~$10B.
Ler o caso ↗07Jurídico e compliance2002Idioma do artigo: English
When the SEC subpoenaed Enron, Andersen's Houston team shredded tons of papers and deleted tens of thousands of emails. The firm was convicted and dissolved.
Ler o caso ↗08Engenharia e operações2006–2020Idioma do artigo: English
Planned for 2011, Berlin's new airport opened in October 2020 — nine years late, undone by a fire system its own designer wasn't qualified to build.
Ler o caso ↗09Trading e investimento2010Idioma do artigo: English
On 22 May 2010, programmer Laszlo Hanyecz paid 10,000 BTC for two pizzas — the first real-world bitcoin purchase. Those coins later became worth a fortune.
Ler o caso ↗10Estratégia e liderança2007–2013Idioma do artigo: English
BlackBerry owned the smartphone market, then the iPhone redefined it around touch and apps. Clinging to its keyboards, BlackBerry's share fell to near zero.
Ler o caso ↗11Pessoas e gestão2007Idioma do artigo: English
CEO Philip Schoonover fired ~3,400 higher-paid staff as a 'wage management' move, then re-hired cheaper workers. Sales stalled; the chain died within two years.
Ler o caso ↗12Finanças e contabilidade2020Idioma do artigo: English
Meant to send $8M in interest, a botched payment screen sent $900M of principal instead. Some lenders refused to give it back — and a judge initially agreed.
Ler o caso ↗13Software e TI2024Idioma do artigo: English
On 19 July 2024 a faulty Falcon sensor config file crashed 8.5 million Windows machines worldwide, grounding flights and idling hospitals, banks and retailers.
Ler o caso ↗14Produto e design2020Idioma do artigo: English
After years of hype, Cyberpunk 2077 shipped in December 2020 riddled with bugs on last-gen consoles. Sony delisted it from the PlayStation Store; CD Projekt.
Ler o caso ↗15Estratégia e liderança1999Idioma do artigo: English
In 1999 Google's founders offered to sell their search engine to Excite for $1 million. Excite's CEO declined — even after the price fell to $750,000.
Ler o caso ↗16Software e TI2021Idioma do artigo: English
On 4 October 2021 a routine command disconnected all of Facebook's data centers. Its DNS servers then withdrew their routes, and Facebook vanished for hours.
Ler o caso ↗17Produto e design2013Idioma do artigo: English
Google sold Glass to enthusiasts in 2013 at $1,500, with a camera on your face. Privacy backlash and the 'Glasshole' stigma sank it; Google killed the consumer.
Ler o caso ↗18Finanças e contabilidade2021Idioma do artigo: English
Greensill Capital grew fast on SoftBank money and supply-chain finance. In March 2021 it filed for insolvency, freezing $10B of Credit Suisse funds.
Ler o caso ↗19Trading e investimento2013Idioma do artigo: English
In 2013 James Howells tossed a hard drive holding the keys to 8,000 BTC into a landfill. The coins became worth a fortune; the council won't let him dig.
Ler o caso ↗20Produto e design2017Idioma do artigo: English
Juicero sold a $400 WiFi-connected juicer for its proprietary produce packs, raising $120M. Bloomberg showed the packs could be squeezed by hand; the company.
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