Fracasos empresariales, decisiones costosas y las lecciones que dejan.
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In 2017 credit bureau Equifax revealed a breach exposing the personal data of about 147 million people. The cause was an unpatched software flaw it had failed.
Leer el casoIn 2018 it emerged that a quiz app had harvested the data of up to 87 million Facebook users for political firm Cambridge Analytica. Facebook was fined $5.
Leer el casoIn 2014 the UK supermarket giant Tesco revealed it had overstated profits by £263 million, booking supplier payments early. The scandal brought criminal.
Leer el casoIn 2012 Apple replaced Google Maps with its own, half-finished Maps. Wrong directions and missing cities forced a rare public apology from Tim Cook.
Leer el casoTo win adult diners, McDonald's launched the upscale Arch Deluxe in 1996 with the biggest ad budget in fast-food history. It flopped; the chain lost $300M+.
Leer el casoBill Hwang's family office bet big, leveraged, and concentrated — using swaps so no bank saw the whole picture. When it blew up in 2021, banks lost ~$10B.
Leer el casoWhen the SEC subpoenaed Enron, Andersen's Houston team shredded tons of papers and deleted tens of thousands of emails. The firm was convicted and dissolved.
Leer el casoPlanned for 2011, Berlin's new airport opened in October 2020 — nine years late, undone by a fire system its own designer wasn't qualified to build.
Leer el casoOn 22 May 2010, programmer Laszlo Hanyecz paid 10,000 BTC for two pizzas — the first real-world bitcoin purchase. Those coins later became worth a fortune.
Leer el casoBlackBerry owned the smartphone market, then the iPhone redefined it around touch and apps. Clinging to its keyboards, BlackBerry's share fell to near zero.
Leer el casoCEO Philip Schoonover fired ~3,400 higher-paid staff as a 'wage management' move, then re-hired cheaper workers. Sales stalled; the chain died within two years.
Leer el casoMeant to send $8M in interest, a botched payment screen sent $900M of principal instead. Some lenders refused to give it back — and a judge initially agreed.
Leer el casoOn 19 July 2024 a faulty Falcon sensor config file crashed 8.5 million Windows machines worldwide, grounding flights and idling hospitals, banks and retailers.
Leer el casoAfter years of hype, Cyberpunk 2077 shipped in December 2020 riddled with bugs on last-gen consoles. Sony delisted it from the PlayStation Store; CD Projekt.
Leer el casoIn 1999 Google's founders offered to sell their search engine to Excite for $1 million. Excite's CEO declined — even after the price fell to $750,000.
Leer el casoOn 4 October 2021 a routine command disconnected all of Facebook's data centers. Its DNS servers then withdrew their routes, and Facebook vanished for hours.
Leer el casoGoogle sold Glass to enthusiasts in 2013 at $1,500, with a camera on your face. Privacy backlash and the 'Glasshole' stigma sank it; Google killed the consumer.
Leer el casoGreensill Capital grew fast on SoftBank money and supply-chain finance. In March 2021 it filed for insolvency, freezing $10B of Credit Suisse funds.
Leer el casoIn 2013 James Howells tossed a hard drive holding the keys to 8,000 BTC into a landfill. The coins became worth a fortune; the council won't let him dig.
Leer el casoJuicero sold a $400 WiFi-connected juicer for its proprietary produce packs, raising $120M. Bloomberg showed the packs could be squeezed by hand; the company.
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