Os artigos estão em inglês e chinês simplificado. Títulos e textos mantêm o idioma de publicação.
01engineering2021–2023
Fatigue crack in a PW4077 fan blade separated at 12,500 ft; a missed 2016 inspection reading and intervals too long were cited — 239 aboard landed safely.
Ler o caso ↗02finance2016–2026
Estée Lauder paid $1.45B for Too Faced in 2016; three years later, cooling prestige makeup forced a $641M write-down — nearly half the price gone.
Ler o caso ↗03legal2014–2016
Electrolux agreed in 2014 to buy GE's appliance unit, its largest deal ever, bet on a divestiture package the DOJ refused, and paid $175 million to walk away.
Ler o caso ↗04marketing2018
Loblaw merged PC Plus and Shoppers Optimum into PC Optimum in February 2018. The rollout broke at once — apps crashed, points vanished, and customers revolted.
Ler o caso ↗05people2022–2024
The Canadian payments firm handed the CEO role to a hired executive after a short-seller crash, then brought the founder back as interim 26 months later.
Ler o caso ↗06product2009–2016
The crowdsourced-invention startup turned community ideas into dozens of money-losing products; by September 2015 it was in Chapter 11, Wink sold for $15M.
Ler o caso ↗07research1989–1991
Two chemists claimed tabletop fusion at a press conference. The world's top labs raced to replicate it — and found nothing.
Ler o caso ↗08sales2014–2018
China's 'Sesame Street English' licensed a TV brand through a Japanese middleman, then sold franchises on invented returns until illegal textbooks caught up.
Ler o caso ↗09strategy2015–2022
Vivendi bought Gameloft in a hostile 2016 takeover. Within three years, the mobile gaming pioneer had closed 10 studios and halved its 5,000-person workforce.
Ler o caso ↗10tech2015-2021
A 2015 anti-fraud test copied real SEPA debtor data, then nobody retired the server. About 12M people were exposed.
Ler o caso ↗11trading2016–2019
NordLB, a German Landesbank, owned the world's largest shipping loan book. When shipping collapsed, it lost €2B in a year and needed a €3.6B bailout.
Ler o caso ↗12advertising2023–2024
ASCI told Kent RO to modify its 16-year-old 'purest water' tagline; Kent sued, and the Delhi High Court stayed the order.
Ler o caso ↗13engineering2010
An automated config verifier flagged its own bad value, every client raced to 'fix' it, and Facebook had to switch itself off to stop the feedback loop.
Ler o caso ↗14finance2006–2010
Local investors bought Philadelphia's two big papers with borrowed money — then litigated for a year to stop their lenders taking over.
Ler o caso ↗15legal1992–1994
Stella Liebeck suffered third-degree burns from McDonald's 190°F coffee. The verdict became a frivolous-litigation symbol — but McDonald's had 700+ prior burns.
Ler o caso ↗16marketing2026
Fender's legal campaign against Stratocaster-style guitars triggered a boycott from the guitar YouTubers who drove its sales.
Ler o caso ↗17people2008–2019
Paul Touradji never paid the profit share he promised two star traders, fought them for ten years, and a New York jury made him pay $46 million plus interest.
Ler o caso ↗18product2018–2022
Facebook's Portal was a smart display with an always-on camera for video calls. Privacy fears, weak sales and Meta's pivot to enterprise killed it in 2022.
Ler o caso ↗19research1968–1980
In 1968, 3M scientist Spencer Silver invented a weak adhesive with no use. Six years later, a colleague used it for a bookmark. Post-it Notes were born.
Ler o caso ↗20sales2015–2019
Toyota Motor (China) dictated minimum resale prices for Lexus dealers in Jiangsu for four years — regulators fined it ¥87.6M, about 2% of its 2016 China sales.
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