Fracassos de negócios, decisões caras e as lições que deixam.
O arquivo completo, no appQuando não há tradução, os cartões levam ao original publicado e mantêm seu idioma.
Danish biotech NeuroSearch spent 20 years on Pridopidine. The Phase III trial failed in 2010. By 2012, the company had no funding and sold its only asset.
Ler o casoNEVS was founded in 2012 to revive Saab. It built a few 9-3s, went bankrupt in 2014, revived with Chinese money, then collapsed in 2023 with no cars delivered.
Ler o casoA Shenzhen power plant signed a KODA option with Goldman Sachs. If oil stayed above $62, it made $30K/month. If oil fell, it lost $400K per dollar. Oil crashed.
Ler o casoA Plains All American crude oil trader made unauthorized short-sell bets, forged the president's signature to conceal them, and lost $162M when oil prices rose.
Ler o casoCanSino's Convidecia was a COVID blockbuster — RMB 4.3B in 2021. When demand vanished, the company lost RMB 2.8B and 94% of its market cap.
Ler o casoChina's Brilliance Group lived on BMW JV profits while its own brands lost money. In 2020 it defaulted on ¥6.5B of bonds and entered bankruptcy restructuring.
Ler o casoChinese steel structure maker lost $6M on raw material futures. The hedge was for 'expected procurement' that never happened. It secretly used reserve funds.
Ler o casoChinese dairy company lost $5.8M trading soybean meal, sugar and urea futures. It failed to disclose the losses. The CSRC fined the company and its executives.
Ler o casoJinzi Ham's rogue trader sold 902 hog futures without authorization, losing $8.7M. His father-in-law repaid $7.4M, hiding the loss triggered a CSRC fraud probe.
Ler o casoCarlsberg closed its 18-year-old Hong Kong brewery in 1999. High costs and the Asian financial crisis made it unprofitable, and production moved to China.
Ler o casoBlue River Holdings, a Hong Kong investment firm, lost $120M on Evergrande Vehicle in 2021 when China's property crisis exploded.
Ler o casoA British Columbia day trader earned then lost $415M CAD on Tesla stock in 2022, then sued RBC for letting him keep trading.
Ler o casoSteve Jobs launched Ping in 2010 with unauthorized Facebook integration. Facebook blocked it immediately, and the social network for iTunes never recovered.
Ler o casoLilly pushed Zyprexa for dementia in the elderly despite knowing it caused extreme weight gain and raised death risk. The DOJ settlement was $1.415 billion.
Ler o casoGoogle's smartphone VR platform required a specific phone, a headset, and losing access to your apps. It lasted three years before Google pulled the plug.
Ler o casoNintendo's Wii U had a confusing GamePad and a weak launch lineup. It sold 13.56M units against the Wii's 101M, forcing Nintendo to rethink everything.
Ler o casoThe idea that willpower is a limited resource became a cornerstone of business self-help. A 2016 replication with 23 labs found no evidence it exists.
Ler o casoThe space frame roof of Hartford's new arena collapsed at 4:15 AM, hours after a basketball game. The design was too light — but nobody did the math to check.
Ler o casoQatar's sovereign wealth fund lost $300M on its Credit Suisse investment when the Swiss bank collapsed in 2023 and was taken over by UBS.
Ler o casoBalyasny Asset Management's London office lost $100M on event-driven investing in 2023, the latest in a series of losses at multi-manager hedge funds.
Ler o caso