Costcutter's Cadbury Easter page breached the new HFSS ad rules
A 'Spin to Win' landing page showing specific less-healthy Cadbury Easter packs broke the UK's January 2026 ban on paid online HFSS ads.
事例を読む事業の失敗、大きな代償を払った意思決定、そこから得られる教訓。
全アーカイブはアプリで記事は英語と簡体字中国語で提供しています。以下のタイトルと本文は公開時の言語のままです。
A 'Spin to Win' landing page showing specific less-healthy Cadbury Easter packs broke the UK's January 2026 ban on paid online HFSS ads.
事例を読むBy end-2025 Gome had ¥156M of revenue, ¥19.95B of debt and ¥5.35M of cash. In January 2026 its founder settled HK$377M of debt with 25.1B new shares.
事例を読むGermany's second-oldest brewery, founded in 1679, filed for bankruptcy in October 2025 and shut down production in July 2026 — 240 jobs lost.
事例を読むHong Kong's homegrown HISSO brand closed all 12 HISSO and 6 Story Behind stores by April 2026, selling stock at up to 90% off.
事例を読むL'Oréal will close HK e-commerce for Lancôme, YSL, Armani, Aesop, Kiehl's, Shu Uemura and Helena Rubinstein. Customers are redirected to Tmall.
事例を読むThe Kumkang shoe family's eldest son lost ₩6B in one year on a fashion platform that made ₩3.2B — and closed it quietly in 2026.
事例を読むSeibu Shibuya, a landmark of Shibuya youth culture since 1968, closes on 30 September 2026 after failed lease negotiations with landowners.
事例を読むSkincity grew to nearly 600M SEK in sales, then owner Axel Johnson merged it into Kicks and stopped working the site — sales slid and it closed in March 2025.
事例を読むAn April 2026 report said the Tokyo trading-card retailer had stopped business and was preparing a bankruptcy application.
事例を読むMalin+Goetz closed all 7 UK stores and filed for administration in Jan 2026, after expanding too fast into a market that could not sustain retail footfall.
事例を読むJapanese niche perfume brand Sholayered rode Japan buzz into Korean duty-free and a Seongsu pop-up — then exited within a year as competition heated up.
事例を読むA Sneaker City, an Albany sneaker retailer, grew to 16 mall stores in 4 years — then filed Chapter 11 in July 2026 after landlord lawsuits gutted revenue.
事例を読むFast Retailing's cheap sister brand entered China in 2013. After peaking at 13 stores it closed its Shanghai flagship in Aug 2025 — only 2 stores remained.
事例を読むCondé Nast's Wired ended UK print after the Winter 2025 issue, halving the London editorial team and pivoting to digital-only.
事例を読むAustralian streetwear brand Geedup was liquidated after the ATO wound it up over a A$2.2M tax debt, despite cult drops and $20M+ revenue.
事例を読むT2 Tea closed all 3 Singapore stores in 2026, retreating to its home market after trying and failing to sustain international retail.
事例を読むCollective Voice, the creator platform that connected 140,000 creators with 22,000 brands, announced shutdown in December 2025, winding down by July 2026.
事例を読むIsetan, Japan's oldest department store, opened its first China store in 1993. The last one was renamed in April 2026 — zero stores left in mainland China.
事例を読むBolt Pharmacy ran a Facebook page called 'UK Weight Loss Reviews' — an 'independent' review site that was its own marketing, pushing Wegovy and Mounjaro.
事例を読むThe Dutch lifestyle beauty brand pulled out of Japan in January 2026, lasting less than a year and a half after its grand launch.
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