On January 25, 2021, Better.com CEO Vishal Garg called an all-hands Zoom meeting with approximately 1,000 employees. He began by announcing that the company would be cutting its workforce by roughly 9%, affecting about 900 staff members. The announcement was abrupt, with no prior notice to the affected individuals and no HR support structure in place for the transition.

Novak then asked if anyone had questions or concerns. When several employees attempted to speak, he muted their microphones. After a brief period of chaos where employees realized they were being terminated in real-time, Novak ended the meeting abruptly. Many employees were left staring at black screens or frozen video feeds, unable to access their work emails or internal systems immediately.

The incident sparked immediate backlash on social media, with former employees sharing screenshots and videos of the call. It highlighted severe failures in corporate crisis management and basic human decency during organizational restructuring.

CEO Vishal Garg ended the meeting after muting questions, prioritizing speed over humane process, costing trust and brand value far more than the savings.

Novak prioritized speed and cost-cutting over humane process, treating employees as disposable line items rather than people.

Lack of preparedness: No HR teams were available to handle severance discussions or answer questions in real-time.

Poor communication strategy: Announcing mass layoffs via a single broadcast call without individual notifications is widely considered unethical and legally risky.

Cultural disconnect: The CEO's dismissive behavior (muting questions) reflected a broader toxic culture within the rapidly scaling startup.

How you fire people matters as much as why. Brutal efficiency destroys trust, brand value, and morale far more than the cost savings justify.

The incident went viral, damaging Better.com's employer brand significantly. Vishal Garg faced intense public scrutiny and criticism from business leaders. While Better.com continued operations, the event became a cautionary tale in HR circles about the importance of dignity in termination processes.

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The sources

  1. Better.com — Wikipedia en.wikipedia.org
  2. Better.com CEO fires 900 employees on Zoom call — CBS News (Dec 2021) cbsnews.com