The encyclopedia · People & Management · People decision · 2025
AVROTROS lost Fenna Ramos, the face of its kids block, after backstage-conduct claims
For seven years Fenna Ramos fronted AVROTROS's preschool block; after a theater producer alleged backstage misconduct, the collaboration ended.
AVROTROS · BazarMedia Productions · 2025-07-30
What happened
AVROTROS, one of the Netherlands' public broadcasters, had built its preschool block around one face: Fenna Ramos, who presented 'Zin in Zappelin' on NPO 3 for seven years. The brand extended beyond the studio — the 'Zin in Zappelin Live' theater tour was produced by the external producer BazarMedia Productions, carrying the same face and the same promise to parents and small children.
In August 2024 BazarMedia sent the broadcaster a formal complaint email alleging misconduct during the tour: diva behaviour, snapping and screaming at staff, belittling employees, interactions that left people feeling ill; theaters had complained verbally without daring to put it in writing, and a planned sequel tour was cancelled after the incidents. In July 2025 the allegations became public reporting, and a summary court in May 2025 had already rejected Ramos's demand for rectification, finding sufficient factual basis for the reports — a ruling she chose not to appeal.
On July 30, 2025 AVROTROS confirmed the collaboration would end at the end of the year. The broadcaster said it had taken the allegations seriously and spoken to both parties, though it had 'no direct experience' of unacceptable behaviour itself, and framed the exit as a mutual renewal after seven years; Ramos, through her lawyers, denied everything as incorrect and hurtful. The broadcaster was left to explain the departure of its best-known face to preschool viewers in what it called a pedagogically responsible way.
Why it happened
- A broadcaster's face works off-screen too: the allegations came from a theater tour the broadcaster did not produce, but they attached to the same face
- For a preschool brand the uproar itself is damage — a children's block cannot carry public misconduct claims around its host, whatever their legal status
- With the facts contested, the brand settled the problem with a negotiated exit framed as renewal rather than a disciplinary fight it could not control
The lesson
AVROTROS let Fenna Ramos carry its preschool block for seven years; the allegations that ended the era came from a theater tour it did not run. Your brand face works for other people too.
Aftermath
The collaboration ended at the close of 2025 and 'Zin in Zappelin' continued with a new face; Ramos said she would pursue commercial projects and did not appeal the court ruling. AVROTROS publicly regretted that the uproar had touched children's programming — and the exit it framed as renewal is permanently read alongside the allegations it says it never witnessed.
Sources
- NOS: Zappelin-presentatrice weg bij AVROTROS, aantijgingen over wangedrag
- LINDA.: AVROTROS en Fenna Ramos uit elkaar na vermeend wangedrag
- Broadcast Magazine: Jeugdpresentatrice Fenna Ramos weg bij AVROTROS na vermeend wangedrag
spotted an error? The club wants to know.
More like this
An intermediary pocketed miHoYo's creator payments until 100+ owed over ¥1m
Wuyou Media announced a 'health' strategy — then a star creator collapsed
Luzu TV's host announced Messi's father dead on air — ten sponsors left and the host went
Somewhere, someone solved the problem this company failed at. 2nd Opinion →

Comments · 0
Sign in to join the comments.