Artmonium fell in January — its three brands moved to a rival within days

Artmonium was an eyewear distributor based at Saint-Julien-sur-Dheune in Saône-et-Loire, created in July 2020, with between ten and nineteen staff. Its catalogue was built on collections it did not own: among them three licensed lines of the 15-1 Eyewear group — Armor-Lux Eyewear, Festina Eyewear and Alpine Eyewear — which it sold to opticians across France.

On 4 November 2025 the Tribunal de commerce of Chalon-sur-Saône placed the company in receivership. The procedure lasted ten weeks: on 22 January 2026 the court converted it into judicial liquidation, with the SAS Deslorieux of Chalon-sur-Saône appointed liquidator. No continuation plan and no buyer for the company itself emerged.

The brands, however, did not wait for the wind-up. Days after the judgement, rival distributor Variation Design announced that it had taken over the distribution and aftersales service of all three collections — already operational, it confirmed — placing them alongside its own V.Design lines and the third-party brands it carries, such as Snob Milano, Loma and Maison Noma.

The shape of the case: the catalogue walked, the distributor died. Artmonium carried other people's names to market, and when it fell those names moved next door inside a week. The intermediary bore the risk of the channel and commanded none of its loyalty.