A host's on-air remarks cost Ventaneando its advertisers in a week

On the 6 July 2026 broadcast of Ventaneando, the long-running Mexican entertainment show on TV Azteca, presenter Pedro Sola said on air that seeing dogs in public spaces made him want to throw them poisoned meat, and made similarly violent remarks about people who walk pets in strollers. The clip spread on social media, Sola issued a public apology, and the backlash turned toward the show's advertisers.

On 14 July, four Mondelēz brands — Panditas, Clorets, Halls and Trident — announced they were pulling their advertising from the program. Their joint statement said the remarks 'son responsabilidad exclusiva de quien las expresó y no reflejan, bajo ninguna circunstancia, los valores ni principios de nuestra marca'; Clorets added that it 'reprobamos cualquier forma de violencia, maltrato o crueldad hacia los animales'.

As of the reporting, neither TV Azteca nor the show had commented on the withdrawals. The show lost a block of its blue-chip ad spend in the space of a week, and the case ran as a live example of sponsor flight: the advertisers' relationship was with the program, but the risk was priced on every unscripted second of it.