The encyclopedia · Legal & Compliance · Legal decision · 2025
Revenge sells a sold-out jacket with a death-metal band's logo it never licensed
Revenge put doom-metal band Sanguisugabogg's logo on a varsity jacket and sold it before anyone asked; the band found out from fans.
Revenge · Sanguisugabogg · Cody Davidson · 2025-10-29
What happened
Revenge, the LA streetwear brand known for its edgy, anime-adjacent drops, released an 'Anarchy Varsity Jacket' in November 2025 that carried death-metal band Sanguisugabogg's name and logo. The band said it had no idea the jacket existed until fans tagged them online.
Sanguisugabogg's members hit back publicly: drummer Cody Davidson posted 'thanks for asking to use our logo i guess? tf?', and guitarist Drew Arnold wrote 'send us a check'. A second band statement put the grievance plainly — 'stop stealing from bands and stop stealing from artists'.
The jacket sold out before the dispute resolved, and both New Noise Magazine and Loudwire covered the callout, reading it as a brand monetising a band's identity without a licence or a by-your-leave.
Why it happened
- Revenge released an 'Anarchy Varsity Jacket' carrying Sanguisugabogg's name and logo, apparently without ever contacting the death-metal band.
- The band found out from fans and called it out: drummer Cody Davidson wrote 'thanks for asking to use our logo i guess? tf?', and guitarist Drew Arnold added 'send us a check'.
- A second statement from the band made the point in plainer terms — 'stop stealing from bands and stop stealing from artists' — while the jacket had already sold out.
The lesson
A drop culture built on referencing bands can print a logo without licence and call it a collab, but the band decides the price of the overreach, and this one was a public callout.
Aftermath
The jacket's sellout did not make the taking a collab. Coverage in New Noise Magazine and Loudwire framed the episode as a brand lifting a band's identity for a drop and charging for it, with the band's members publicly responding to fans who spotted the connection. No payment or credit was announced, and the episode became a cautionary tale about treating a logo as a reference rather than someone's property.
Sources
- Sanguisugabogg Claim Streetwear Brand Revenge Stole Their Logo (New Noise Magazine)
- Sanguisugabogg's Logo Ripped Off by Big Streetwear Company (Loudwire)
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