Torito Mega Millions was sold as Peru's own jackpot — it was tickets to a US draw

Nexlot S.A.C. promoted 'Torito Mega Millions' as a national jackpot: a lottery with a 'pozo millonario' that was 'algo nunca antes visto en el Perú' and playable only inside the country. It read as if Peru had gained its own mega-lottery. What customers actually bought was different: a ticket-purchasing service for the US Mega Millions draw.

Indecopi's tribunal found deception on all three fronts. Nexlot did not run any draw — and that was never communicated clearly or prominently. The 'never before seen' claim was false: other operators had offered Peruvians access to the same international prize pool since at least 2021. And the 'Peru only' rule contradicted the fact that people abroad could also play. In Resolution 0027-2026/SDC-INDECOPI of 14 April 2026, confirmed at final administrative instance, Nexlot was fined 7.34 UIT — S/ 40,370 — and ordered to cease the ads in all channels.

The modest fine carried a clean lesson about intermediated products: when you sell access to someone else's game, the nature of the service is the first thing the ad must say. Burying it under national-pride copy turns a reseller into a deceiver.